How luxury brands should target India’s super-rich

How luxury brands should target India’s super-rich

Despite the economic slowdown across the world, the size of the global luxury market is estimated to be around $2 trillion. The BRICS markets, more specifically China and India rather than Brazil and Russia, have been in the spotlight for the past few years. However,...
Franchising in the India Luxury Industry

Franchising in the India Luxury Industry

The business of becoming a franchisee in India for the many international, glamorous luxury brands is not easy. We study the problems and challenges that they have to face in 2014. 2013 draws to an eventful end. Not a great year for many businesses in India…