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20 Tips for Luxury Brands to Remain Relevant During the Lock Down Days

20 Tips for Luxury Brands to Remain Relevant During the Lock Down Days

by Abhay Gupta | Mar 30, 2020 | Indian Luxury Market, Luxury Education

As the world locks down due to the Corona virus pandemic, brands, businesses, societies and people alike are passing through a traumatic experience. Daily lives have changed dramatically for most of us. Those facing the customers, those behind the desks and those out...
How 3D Printing and Nanotechnology will Revolutionize Luxury

How 3D Printing and Nanotechnology will Revolutionize Luxury

by Abhay Gupta | Jan 9, 2020 | Digital, Luxury Education

The technologies together will bring large scale optimization in production processes, customization possibilities, costs, storage and logistics, retailing and loss prevention. In a world of constant technological advancements, early adopters will be at a significant...
Millennials & Gen Z — The impact of true digital natives

Millennials & Gen Z — The impact of true digital natives

by Abhay Gupta | Sep 2, 2019 | Indian Luxury, Luxury Education

The luxury market is going all guns blazing looking forward to another year ahead of growth across verticals fuelled by various favorable factors. Several reports suggest that luxury goods sales in the year 2019 & 2020 will be dominated by brands that attract the...
Rising Splurge Quotient In Indian Luxury

Rising Splurge Quotient In Indian Luxury

by Abhay Gupta | Aug 28, 2019 | Indian Luxury, Luxury Brands, Luxury Education

Splurge today, Save Later! The fact that Indians are splurging more on luxury is a clear sign of the maturing taste and demand for better things in life. Beyond the need to ‘Keep up with the Joneses’, the rising splurge trend seems to be arising for the need to...
How Online brands can Increase Profitability

How Online brands can Increase Profitability

by Abhay Gupta | Aug 24, 2019 | Indian Luxury Market, Luxury Brands, Luxury Education

E-commerce businesses are considerably better business models with lower costs and higher profitability due to the elimination of the higher costs involved with offline stores. For this reason, online brands are considered to be a lot easier to start, run and operate...
The Men’s Wellness Industry Is Booming And Ready To Be Tapped

The Men’s Wellness Industry Is Booming And Ready To Be Tapped

by Abhay Gupta | Aug 22, 2019 | Indian Luxury, Luxury Brands, Luxury Education

For ages, women have been the core demographic for the wellness industry but all that is changing now. With men focusing more on their health, wealth and looks, the industry is wide open. The changing trend could be due to a more self-awareness and rising social...
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Recent Posts

  • Luxe 2021 – A Peek into the Future
  • Pandemic and changing value systems
  • Post-COVID-19 luxury: Defining the New Normal
  • India’s Luxury Market in the shadow of COVID-19
  • 20 Tips for Luxury Brands to Remain Relevant During the Lock Down Days

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