by Abhay Gupta | Jul 21, 2026 | Luxury Coaching
The Capability Gap: India Has the Client. India Has the Craft. The Missing Layer Sits Between Them. India is no longer waiting for a luxury consumer to arrive. He has arrived. The question is whether anyone is built to serve him. The client has matured For years the...
by Abhay Gupta | Jul 14, 2026 | blog, Indian Luxury, Indian Luxury Market
The question every global luxury house asks about India is the same: which city, after Mumbai and Delhi? The industry defaults to Bengaluru. The data points to Hyderabad. Not because Hyderabad is more visible. Because the gap between what its luxury market demands and...
by Abhay Gupta | Jul 7, 2026 | blog, Indian Luxury, Indian Luxury Market
The Bain-Altagamma 2026 luxury study identifies AI as one of four forces disrupting luxury go-to-customer funnels. A white paper releasing this week provides the framework for understanding which brands will use that disruption to deepen mythology — and which will be...
by Abhay Gupta | Jun 30, 2026 | blog, Indian Luxury
India’s premiumisation wave is real, well-documented, and generating genuine opportunity across categories. But every premiumisation wave in every market eventually normalises. The brands that survive normalisation are not those that rode the wave best. They are...
by Abhay Gupta | Jun 23, 2026 | blog, Indian Luxury
Eight weeks of content have made the case for why luxury founders need mythology discipline, architecture clarity, and the capability to refuse. This piece answers the question that follows naturally: what does building that capability actually look like in practice?...
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